LEGEND GLASSWARE

Legend Wordmark
Legend Spirit Icon

Brand Identity

Inspired by the soaring heights and the unrepentant optimism of the Roaring Twenties & the Art Deco movement, the Legend Identity communicates both dynamic motion and inspirational craftsmanship.

Timeless Beauty crafted by well worn hands

Legend Glassware features innovative collections of incredible handmade glassware using time tested techniques by master craftsman.

The identity reflects this tradition with deep ties to the Art Deco movement, itself an optimistic simplification of past movements to it's core tenets of beauty and luxury.

Product Design

Chelebi Design created new patters, collections, and shapes to coincide with the launch of the new brand and identity. Each shape is both an homage and an important step forward in creating the perfect stage for the artistry the mixologists will display.

Art Deco Glass

Legend Stack Full

Legend Stack

Altruist coupe

Altruist Old Fashioned

Altrust G&T

Packaging Design

Commercial packaging

Chelebi Design created packaging that is both distinct and practical for their intended purpose. Through simple, yet effective design, we created a commercial pack with ideal labeling to reduce errors and to reinforce the brand at all levels in the commercial market.

Retail Packaging

Chelebi Design created a retail gift pack that not only stands out in its silhouette, but also with it's clear visual identity to build recognition and to encourage both visual and tactile engagement.

Chelebi Design created a retail gift pack that not only stands out in its silhouette, but also with it's clear visual identity to build recognition and to encourage both visual and tactile engagement.

Let's Begin

WORK